Joseph Snapp - Blog Post 8

Unethical Persuasion

This image is coming from a Dr. Pepper TEN commercial and it clearly states that "It's not for WOMEN." The intent of this commercial is clearly selected towards the target audience to drink it, and that is men. It is also saying that women shouldn't drink this because it is a manly drink. Of course that doesn't mean that women cannot go out and buy this product because their free will gives them the choice to drink it or not. It simply just says that it is not intended for women, but only manly men. The strategies it uses are Sex appeals. It purposely selected men to buy this product and not women. So women can keep their girly drinks but manly men can drink Dr. Pepper Ten.




https://www.youtube.com/watch?v=y6Sxv-sUYtM

Joseph Snapp - Blog Post 7

Persuasive Music

https://www.youtube.com/watch?v=y6Sxv-sUYtM

"Happy" by Pharrell Williams is a great song and if you don't get happy as you listen to it then you may need to see a doctor. This song has no direct target audience but to everyone in the world. In the video and along with the beat it gives you a kind of feeling that makes you want to get out of your seat and dance along. It gives people the upbeat exposure that can catch people's heads bobbing or finger tapping along with it. The song is very positive with it's message and is intended to put people in a better mood. It puts the listeners in a positive frame of mind. It also affects the listeners pace, by giving them the uptempo beat.

Joseph Snapp - Blog Post 6

Activist Art

NOT YOURS II” by Heather Keith Freeman

The painting is about political attacks against women's humanity. It is defending them by saying that whatever they do with their body is not their business and not their decision. The target audience is to all people who have negative views to women's humanity. The piece of art is plain as day as to show what it's intentions are. It visually shows a lot more about women and how they can do what they want with their selves because it is their life and they make their own decisions. It challenges the existing social order based off of giving rights to women doing what they want to themselves.

Joseph Snapp - Blog Post 5

Nonverbal Analysis

When analyzing Al Pacino's Inspiration Speech on YouTube, I watched a bunch of great concepts that were used from chapter 8. Al Pacino has the physical appearance of a coach. He has the physical appearance as someone that has power as well as wisdom. He says things about his life past the helps relate to the guys playing on the team. You can see from the body language of the players that they are understanding and relating to what Al has to say. He also uses great Kinesics when giving his speech. His hand movements and gestures to give the players a visual of when he says "an inch" or "claw for that inch." His immediacy towards getting them pumped is outstanding. He raises his voice at the right times to help climax the speech.

https://www.youtube.com/watch?v=WO4tIrjBDkk&feature=related&hl=en&gl=IL

Joseph Snapp - Blog Post 4

Persuasive Language Analysis

While looking at the Pros and Cons of social networking it has very good points on why both sides are important. I can understand that it is important for specific situations because it released the news about certain shootings faster than news crews could arrive to the scene. It makes it much better because it is faster for people to get their information. Although the cons are topped off with the fact that a lot of false information is released and just causes a bunch of drama with all of the rumors. It can ruin peoples lives in a way with how fast people can repost or share something that is negative about them and may not even be true. It also helps others create relationships and is helpful for people meeting their significant others, although in the readers comments it takes away from human emotion and everything is "LOLed." I believe that a lot of things from chapter 7 could be considered in making this analysis. Although not to much of Doublespeak is used to persuade people in the concepts because they make valid points and don't really use fancy words to try and beat around the bush.

Joseph Snapp - Blog Post 2 - Target Audience

Men and Women's cologne and perfume both are different in a very strong way. They want different things and companies make all kinds of different smells that would appeal to the opposite sex or display a persona of that person wearing it.

Men's Fragrance

Burberry Cologne by Burberry

It says " Burberry is a great scent for real men in a casual setting," according to FragranceNet.com. This product has appealed to not a specific age group. Only referring to real men though. It does not pertain to a specific ethnicity or culture. It has no source of where it is most popular at. I believe that people who use this cologne feel more confident based off of the quote. Especially in a casual setting. It's texture is very smooth and clear. It isn't too tall and not too wide. Although it does have the perfect balance between being to tall or to wide. Maslow's Self-Esteem would go great with the whole real men feel, because guys want to be known as real men and would do anything to be that way.  It looks mature for the mature kind of people. It's colors look great together and looks like an all around good marketing style. I believe that this would be for the younger to middle aged businessmen in casual settings. This product goes with Ethical Equality because it doesn't have a specific ethnic group it is focused on so everyone is equal.

Women's Fragrence

Viva La Juicy by Juicy Couture

It is "a feminine fragrance that is both subtle and refreshing. The floral blend of gardenia, honeysuckle and jasmine smells delicate and soft, giving off an aroma that is flirty and fun" according to FragranceNet.com It is suitable for the office as well as wearing it in casual settings. I believe that this is aimed at the younger age group because of it's look. It has bright pink colors and the name viva la juicy that seems fitting for a younger girl who likes to get out for a few drinks. As well as trying to smell good and possibly impress a guy. It does not specifically say that it is popular in a certain geographical area. It also has no product appeal to a specific ethnic group. I believe it goes with Maslow's Self-Esteem, because when they use this product it will make them seem more sexier and confident because they want heads to turn. Efficiency, practicality, and pragmatism is the american value it refers to the most in my point of view. Utility is more important than show. I believe they want to work but only made the bottle for standing out purposes so consumers will notice it more and seem more interested.

Joseph Snapp - Blog Post 1 - Analyzing Ethos

Analyzing Ethos

When the time comes around when U.S. Citizens have to vote, they all need to know who they are voting for. Otherwise we will have people who do not look out for us, whether it be about economic prosperity, bringing home our troops, or focusing on other problems with gun laws and so on. We want people in our government and court systems that have good credibility. Someone with Experience, confidence, is trustworthy, and very likeable. My three candidates will show good Ethos in running for office, I will give my opinion on who I believe is the best candidate.

Mary Landrieu

Mary has great experience and has a good past record while she was in office. She has great goodwill in wanting to continue with improving the lives of  the Louisiana people. She has served eight years in the Louisiana State Legislative, and another two as the State Treasurer. She has shown great confidence in fighting a 10 year battle to help save the coast of Louisiana after recovering from BP oil spills. She is labeled as the "Center of the Senate" according to the National Journal. I believe that with the experience she has that she enhanced her credibility a lot.

Bill Cassidy

Bill displays great characteristics with his family and his love to help people. He attended LSU medical school and has co-founded a clinic for helping the working people that are uninsured. He has also helped turning a run down K-mart store into a surge hospital to help with Katrina victims. Him and his family are all about helping others. His wife was a breast cancer surgeon but gave that up to raise their three children. I believe that Bill has enhanced his credibility based off his enjoyment with helping others. I believe he would be a great senator.

Rob Maness

I believe that Colonel Robert Maness has very good credentials. He has served 32 years in the military. He enlisted in the Air Force when he was 17 and moved around a lot because he was  part of a military family.He has achieved a lot in the military and he has served us well. I believe that with that he has great confidence. With that, serving in the military has given him lots of credit because who doesn't love a war hero that has fought for our individual rights? It shows that he has fought for us on the battlefield and will do so again in our government. He also is competent because he has proved himself for having executive oversight of local school and working with the citizens tax dollars. He has also worked with elected school boards in improving the lives of children as well as military children and their families through the school. The candidate has enhanced his credibility based off of showing the U.S. that he is willing to die for our rights in another country and will do the same while at home.

Out of all of the Candidates I believe that Rob Maness would be the best choice for U.S. Senate. He has the greatest Credibility as far as being a family man, serving in our nations military for so long, and understanding the cost of a dollar to an american family. He has great confidence, and is very likeable which will take him far in the voting process.

Blog Post 8 - Ryan Klare

Unethical Persuasion

Reefer Madness (LINK)

Brain On Drugs (LINK)

As far as unethical messages go, I believe one of the more pervasive ones would be the "War on Drugs". Of course, drugs aren't something that you should go out and do. They ARE dangerous, that can't be contested. The accepted reasons they are illegal are what makes the war on drugs campaign unethical, because most of the dangers stemming from drugs comes from the illegality of them. 

While the intent, for the most part, has all the best intentions, the roots of the campaign are based on misinformation and fear-based tactics. Marijuana, for instance, was lobbied as harmful and dangerous because of anti-immigration fears. It wouldn't be such a bad thing to do, since drugs can ruin lives, but prescription medications have proven to be much more harmful than most illegal drugs. 

Prescription side-effects (LINK)

Most of these side effects, some including DEATH, should be taken into consideration against the side effects of some illegal drugs, but, since there is so much money in the pharmaceutical business, that that will not happen anytime soon. The revenue generated in drug-related arrests also plays a large part, with most police activity revolving around the seizing and disposal of drugs of various kinds. Since its inception, the war on drugs has cost the country over $1 trillion. Though I don't think all drugs should just be made legal, I feel that some changes should be made.

What seems to happen is drugs ruin lives, but for the wrong reasons. People realize they have been misinformed and are more apt to experiment. If you were told that cake tastes like dirt, then you have some cake and it's good, then you're more likely to try all the cakes you get your hands on. That's a loose analogy, but you get my point.

The unethical aspects are mainly based on the use of fear. Particularly, children are focused on so that they grow up believing what the law says. Personally, I remember a D.A.R.E. officer telling me that I will die if I try drugs even once. While it could be true to a point, the double standard applied to these drugs vs what a doctor may prescribe you for depression makes it a strange contradiction if peoples' best interests are in mind.

Rob Thomas-blog post 4- Persuasive Language Analysis

Rob Thomas- Blog Post 4

http://socialnetworking.procon.org/#pro_con

Both Pros and Cons of social networking to the society, that comes off as if it doesn’t help anymore that its nothing but wrong , society sees it now as more Con then Pro by looking at it as it’s a “waste” to much bullying or to many sex scandals to much political Undeceive Pros and Cons they show it in many different words, but describing it less as a Pro and not telling us “society” that its “Helpful, Faster, Newer, Good”. The media its self will keep changing and growing but there will never be an exact answer “double speak”  if it’s more a Pro then Con, We’re talking about the same things and using different description a lot of ultimate terms from both sides.

Rob Thomas-blog post 5- Nonverbal Analysis

Rob Thomas-Blog Post 5

Al Pacino's Inspirational Speech

Al Pacino’s is well known for his inspirational breath taking speech, he comes out very paralinguistic, he delivered his lines to them as very soft but spoken loud, he uses a lot of kinesics by having eye contact with his team and coming out to them as very serious but inspirational, showing them his passion to them he uses chromatics, to get the players attention to wait and listen to what he has to say, that might just inspire them or change them and get them motivated in positive energy through his words and actions, His physical appearance come out as very sharp, clean and short very fit for a coach his appearance  comes out as if he had been stressed/mad through the game, but he didn’t let his anger off on them in a bad way but as inspiring them with flush emotions and seeing how he comes out with a low and ends with a higher tone of voice to get to them, that’s why Al Pacino keeps his audience interested “invested” in his words and actions.

Steven Russell - Blog Post 5 - Nonverbal Analysis

     After watching the half-time speech for the movie "Any Given Sunday" posted at http://www.youtube.com/watch?v=WO4tIrjBDkk  and looking for non-verbal effectiveness, I am slightly conflicted.  I own this movie & have seen it several times.  Al Pacino's halftime speech is one of my favorites.  However, for this assignment, I watched the speech without sound and simply watched both coach & player's faces/demeanors throughout the approximately 4 minute motivational talk. 
     After trailing in the 1st half, Pacino's character appears before his team looking dejected and worse for ware.  He stares at the ground as if searching for the words to inspire his team of warriors.  However, his own life has become as distracting from the game as many of his player's lives also have.  After seemingly coming to his ropes end, Pacino comes clean and pools both life and football together.  As the speech goes on, the players respond to him and you can see determination creep back into their eyes.  It is his genuine self-disclosure that seems to reach his player's inner-hearts and their shared misery stands as a rallying point and battle cry.  Pacino has them backed into a corner and then convinces them to fight their way out of it, both in life & in football. 
     The coach is played perfectly by Al Pacino as he has a natural charismatic way about him.  An accomplished actor, he uses animated hand & facial expressions to convey a real sense of emotionality.  Slow motion camera pauses of him expressionless also aid in creating a sense of "where do we go from here now?"  Combining real images from the locker room with past memories and things not identified in the movie add a sense of mysticism and draw listeners in for a closer look and interpretation. 
     The shark's team motto "whatever it takes" can be seen throughout the locker room, and the speech itself can be surmised to say that in football, and in life, we must all do, "whatever it takes".  This a wonderful artifact the director used repeatedly throughout the movie to prime the audience and in  particular to coincide with this speech.            

Steven Russell - Blog Post 6 - Activist Art

     This piece of provocative art work makes many statements.  To begin, the overall rectangular image is indicative of a U.S. one dollar bill & bares George Washington's likeness (a conventional image), so we already know that America is forefront in the intended message.  We can also infer that America's pursuit of the dollar (capitalism) is also to blame for self-induced problems world-over. 
     Next we can read the otherwise unrelated words and pair them with the lead caption "The Apocalypse Will Not Be Televised" and conclude that it is America who will bring about destruction of the Earth.
     Former Vice-President Dick Cheney's face is vilified via cartoonist imaging and sits opposing a character of the late Osama Bin Laden.  A correlation is then made between the White House Administration (U.S. government) and the ideation of those we are at war with (terrorist) by captioning the words "our CIA guy" suggesting that Osama Bin Laden was working for our own central intelligence agency and that his actions were condoned by high ranking U.S. officials.
     Dick Cheney's publicly known involvement in the Halliburton Corporation raised several eyebrows as they and private security contractors such as Blackwater USA received no-bid contracts in both Afghanistan & Iraq.  The implication here is that the war on terrorism was propagated by controlling interests at the very top of our governmental structure and that we have created "homegrown" terrorists like Osama Bin Laden by educating him through the School of America's and other financial enablement in order to make the rich grow richer - even at the expense of troop's lives. 
     Similar to the perceived disregard for American service member lives, the image also contains the word "Katrina",  placing blame on the federal government for a perceived, deliberate slow response time to hurricane victims based on race discrimination and out-of-control greed and competition over clean-up contracts.    
     Oil rigs can be seen in the background of this image which suggests that oil profiteering is what has driven the war, relief efforts and other aspects of our National interest.  The bottom line - the American people don't matter as much as monetary gain.  That we will create a crisis just to create a solution to the crisis, so long as the right people receive maximum payout for the now "necessary" service.
     As all things in life, clearly defined issues of either black or white standing are scarce, leaving most tings a shade of gray.  This artwork leans heavy toward the black.  Regardless of personal opinion, this creation addresses several critical issues and a growing American sentiment on a relatively small, simple drawing.  It is very deliberate and very bold. 
     All Americans are targeted here by the artwork, and the issue itself is certainly the business of all Americans.  Each viewer may use syntactical indeterminacy when processing the image, and many onlookers may agree with only certain aspects of the image and to varying degrees at that.  With so many statements being made all at once individual opinions will vary drastically, but in passing, a person will roughly have an idea of either yes, I agree with that statement, or no, I oppose the overall message of the artwork.  In either case, the image lends itself to debate and discussion, which in the end, could be the exact intent the artist had in mind all along.                    

Steven Russell - Blog Post 8 - Unethical Persuasion

There is a message titled, "Consuming Children - Unethical Advertising to Children" posted at 

http://www.youtube.com/watch?v=2a0sISXFDRA.  This message describes the bombardment of junk food advertising aimed at children and makes a public outcry to stop this aimed marketing and targeting of America's youth. 

      Research by the American Heart Association shows that heavy advertising of high-calorie junk food to children is contributing to today's childhood obesity epidemic.  Foods high in fat and caloric levels are reported to significantly contribute to high cholesterol, cardiovascular disease, asthma, hypertension, type II diabetes and many other physiological distressing agents resulting in a host of medical problems which can have immediate to delayed onset to the children who consume such foods.

     The average American child is believed to watch between 25,000-40,000 TV commercials annually, with the largest numbered group reported to be between the ages of 12-19 years old.  Other forms of marketing aimed at these children come by way of the internet, magazines, video games and even posted on the sides of their school busses.  The intent and target audience of this mass advertisement is unmistakable - cause children to want to consume the advertised food(s).  The marketing strategy of most fast food chains & other restaurateurs as it pertains to children seems to be a hybrid of both amoralism (Machiavellianism) and free market ethics.  Irrelevant is the fact that these targeted kids are America's future.  Major franchisers place emphasis on the bottom line and show no remorse for employing coercive tactics.  Although children are presumed to maintain free choice, it is unlikely that the same children have financial independence to yield purchasing power.  Instead, the children nag and plea with caregivers and parents to treat them to the food items as often as they can.  Aside from the negative health consequences, such indulgence places monetary strain on the majority of middle - low income class families.  And because all parents wish to please their children, the marketing strategy of food conglomerates works, however immoral and unethical the process may be.  A similar example can be seen around major U.S. holidays (especially Christmas) when children are overwhelmed by imaging and marketing gimmicks that result in lengthy wish lists for parents.

     Fast food industries often use deception by creating things such as the "happy meal" containing a toy, offer discounts and other incentives or provide a form of playground for its' young patrons.  However well this works to keep the restaurant packed, it still does nothing to address the low-nutrient food that is repeatedly fed to our youth daily.  In fact, it is this very type of unethical marketing to our children that has caused the First Lady, Michelle Obama to begin work to create a healthier food environment for our children for the few hours the children are at school each day. 

     While I am a fan of capitalism most of the time, I feel that children should be omitted from the process until they are able to clearly reason for themselves.  As long as profits can be made from exciting children though, I highly doubt any oversight will ever truly be implemented.     

Steven Russell - Blog Post 7 - Persuasive Music

     The movie "Rudy" (1993) is an amazing example of using a soundtrack to fill in non-verbal communication.  All his life, people have told Rudy he's not good enough, not smart enough, not big enough. But nothing can stop his impossible dream of playing football for Notre Dame. From the time he's a young boy, Rudy (Sean Austin) is determined to join the Fighting Irish. But his blue collar family only laughs at his ambitions - they know Rudy will follow his father and brothers to the local steel mill. And, for four long years after high school, he does just that. But some dreams won't die, as Rudy proves when he goes to heroic, occasionally hilarious, lengths to win admission to Notre Dame. Once there, he becomes a walk-on player, serving as little more than a human tackling dummy against the starting players. Bloodied but unbeaten, Rudy wins the respect of legendary coach Al Parseghian and the other Irish players, who give him one shot at gridiron glory.  This movie is an incredible true story and gives an unforgettable testament to the power of dreams and the triumph of the common man. 
     Jerry Goldsmith is a renowned composer and was brilliant in his creation of music to accompany many of the scenes throughout the movie.  Often times in movies, the director is trying to create something that words fail to capture.  Instrumental music is thus used which contains absolutely no verbalization to sway movie goers.  Each person may perhaps interpret what the music means to them personally as different, however, the overall feel created by Goldsmith's composition is one of reverence and awe.
     When attempting to measure the heart and determination of Rudy Ruttiger on the football field, during two-a-day practices or in the locker room, we get the feeling that Rudy is an underdog - yet he himself may not see it that way.  The symphonic orchestra seems to tell the story of a truly good man who lives a simple life and struggles to overcome one obstacle after another.  The music allows us to feel Rudy's low points, grief and loss.  Later it invigorates viewers as the music grows more upbeat and is paired with his relentless work ethic.  Again obstacles arise and the music adjusts its tempo and instruments.  As the story nears its' conclusion, loud symbols and repeated rhythms nudge viewers into the belief that Rudy is actually going to miraculously pull off his dream of running onto the field during an actual game.  The climatic finale is manifested by pairing the peak of the music with Rudy being carried off the field.  The music sounds legendary and rightfully so, since Rudy was the last player to be carried on the shoulders of Notre Dame players off the field.
     Great movie, great soundtrack!          

Blog Post 7 - Ryan Klare

We Are The World

Personally, I think this is one of the most successful campaigns to raise awareness about an issue. After the Ethiopian famine from 1983-85, some of the biggest names in music came together to record an ensemble track that would raise awareness about the dire need of aid in Ethiopia. The intent was just to get everyone to give and, instead of just asking, the artists and composers realized that giving people something in exchange would be the best way to do it. The song, itself, is an impressive achievement, with very different artists coming together and making a great sound. The message is that we are all children of the Earth and should take responsibility in making it the best place to live as we can. The music is uplifting and gives a feeling of strong community by showing that stark differences can mesh in music the same way they can mesh in the world. The track sold over 20 million copies and raised over $63 million in humanitarian aid to Ethiopia. 

Blog Post 6 - Ryan Klare

Activist Art

Perhaps the best example of "activist" or "propaganda" art is the propaganda of our very own. Though the concept of a fictional "Uncle Sam" had been around since the 1850s, the Uncle Sam pictured above did not make his appearance until 1917, in order to drum up recruitment for World War I. The image itself is simple. It is a call to arms, directed at the healthy young men of fighting age. This image, and all subsequent Uncle Sam images, basically employed the same pointed finger pose, in a very clear message that he wants YOU. 

This supports the social order of the time, that if your country calls on you, you answer with no hesitation. Patriotism was pushed in this time, because a country who is passionate will have no shortage of able bodies ready to defend it. The conventionalized image of the elder calling on the younger is powerful, in that is speaks to a sense of responsibility to those who can defend their country. The use of red, white and blue also lends power to the symbolic American call of duty. At that time, it was considered a privilege to defend your country and this poster seems to make it an honor that you would be so lucky as to have Uncle Sam call on you. 

Blog Post 5 - Ryan Klare

Nonverbal Analysis

Al Pacino is perhaps best known for his unique paralinguistics. No one can deliver lines exactly the way Al Pacino does. His delivery ranges from soft spoken to shouting, as Pacino is best at. He takes time, as if to think of what to say next. The feeling that this is just him, speaking from the heart, lends the most to the effect of the speech. People feel more disconnected by someone with prepared words for a situation like this.

 His appearance is a bit disheveled. He LOOKS like a coach who has spent the whole first half wringing his hands and pulling his hair out. His collar looks as though he has pulled on it in frustration and his face appears flush with emotion. His proxemics is varied as he moves through the speech, moving closer, then further away. This keeps his audience invested in his words.

 What brings the most impact is his immediacy. He makes the locker room feel like they are in the fight of their life RIGHT NOW. His words are to pump them up for the moment, not to be something they go home and think about. By the end of the speech, the players are literally shaking with excitement. He could not have been more persuasive.

Blog Post 4 - Ryan Klare

Persuasive Language

With any presentation of information, there is going to be a preferred standpoint. With a PRO and CON list, you get the opportunity to see both sides.

As far as persuasive language, this list is full of it. The most popular word thrown around on the PRO side is "new". Everyone likes new things. They are exciting and unknown. As fast as the internet moves, if it isn't new, it doesn't matter. So, touting the newness of a social media platform is a very effective strategy. Conditional statements like "Social Media 'can' help defeat social stigmas" is a powerful use of information. To present the public with a possibility, not a fact, is an attempt to persuade with information that isn't completely there.

With the CON list, there are ultimate terms that come into play. The scare tactic that "criminals" can use the internet to better organize crimes, with the big scary "hate crimes" being a specific type that can apparently utilize the internet. Also, likely geared toward parental fears, using buzzwords of the day like "sexting" is a surefire tactic to get the masses flustered. Doublespeak also comes into play when you are dealing with so much numeric data that a normal person doesn't have the time nor desire to completely process it and take it into consideration.

In the end, both groups use particular terminology to get their point across.

Blog Post 2: Ryan Klare

Target Audience

We all know that men and women want very different things. Companies are no different. To appeal to a different audience, you approach them in different ways. With something as gender and demographically specific as fragrances, the differences are even more clear.

Men

Viktor & Rolf Spicebomb 

Macy's website credits this fragrance for "infusing the masculine perfumery with dynamite" and claims it is "an explosion of sexty and spicy notes balanced by a blaze of extremely sensual and addictive tobacco notes, creating a fiery masculinity."

This type of description gives the buyer, a man, the feeling that this will make him more manly, or how a man is supposed to smell. The tobacco is a very masculine smell and one that most associate with a rugged persona. It appeals to Maslow's need of self-actualization in the sense that a man needs to re-affirm his manliness. The color scheme is a very dark slate and clean. It's a refined and simple look, with the shape of a grenade (extremely manly) giving broad appeal to most men. I see this marketed to younger men rather than older.

Women

Viktor & Rolf Flowerbomb 

Macy's claims this to be a fragrance that "is a floral explosion, a profusion of flowers that has the power to make everything seem more positive...giving the impression of living your life in your own secret garden away from reality."

I found this to be an interesting tactic. It seems like Viktor & Rolf assume that women are inherently unhappy and need pretty smells to make it through life. There seems to be an appeal to Maslow's need of Self-Esteem. They seem to make it out to be a key to happiness to buy this perfume. The marketing is extremely feminine, with pink playing a large part of the color scheme. I would assume this marketing strategy would be most effective on younger women. 

Rob Thomas-blog post 2- Target Audience

Male Product: American Crew Classic Official Supplier for Men “Superglue”

 

 

 

 

 

 

This Age Group on this product would be more recommended for men and woman ages 18 and up, considering it says “Official Supplier for Men” can also be used on woman with short hair, This product doesn’t have a specific ethnicity but does have Middle class culture for it as Crew has many other products for men at mid ranging prices, I don’t see any geographic appeals to the product any men/woman could grab this over the counter at any local drug store and can be found at and beauty salons at a price range of ($11.99). Men/Woman using this product are likely to view themselves as having perfect, clean and sharp looking texturized hair, the American Values I put this product under would be Ethical Equalities it applies to all types of men’s hair textures and it gets the job done but also ethical because this product can also be used for all equal people with short hair.

Women’s Product: Chi Helmet Head “Hair Spray”

 

The age group this product come out to be for Men and Woman Ages 18 and older this product comes out to be in the Mid class with a price value ranging at ($9.99 to $15.99)you can get this product or any Chi products in specific drug store but can be found in any beauty salons, this product comes out as Mid class but has a High description to the product, This product would fall in the belonging need for woman this product makes woman feel more comfortable of the hold there hair will have that’s including Texture, Volume and satisfying hold, The American Values I put this product under as ethical and change because ethical are for all people and this product can be used on men and woman it also has change because it either gets you volume, face texture but finishes you with a firm hold of your hair and leaves you feeling good and leads to a successful look.

Rob Thomas- blog post 1- Analyzing Ethos

 

 

Mary Landrieu:

Mary Landrieu has the strongest credentials in her political background. “She shows Goodwill, Trustworthiness and Composure”She presents with confidence by presenting the most well rounded motives for her campaign, She has shown concern and care by introducing the Children In Families First Act, the Horse Transportation Safety Act, and Legislation to provide disasters assistance to farmers, Mary restored about 80% of billion BP faces in fines, She is now promoting New Fuels for the future, She presents her topics as if she already knew the information and presenting them with confidence and showing interest in her results. Landrieu has past records of helping the Gulf recover efforts and securing billions of dollars and by protecting them.

 

Bill Cassidy:

Bill Cassidy shows a strong background on his campaigns. He has proven that he is working hard for the people to open up more jobs and stands by his word to boost his credibility, Cassidy is in the process of wanting to install a “XL Pipeline” in Louisiana at the same time inspiring the people, He has captured the likeability factor by serving his community and returning power to American people, He has also demonstrated his goodwill by helping vaccinate school children and volunteering to help treat Hurricane Katrina Victims. Bill Cassidy is wanting to stop Washington from spending and lowering taxes from small business and families.

Rob Maness:

Rob Maness has 32 years of military career expertise and trustworthiness factors in ethos during his "Red State Gathering" speech against Mary Landrieu, by showing intensity in his vocals to voice his opinion, He shows perceived caring with his principles of protecting the rights of citizens an avid fighter for the 2^ndAmendment Rights, Rob has inspiring vision to create energy independence for foreign oils, He tends to voice out his opinions he comes out to ridged, he tends to debate too much on social issues and is making him lack, He is trying to better school systems, tightening our boards, His expertise by being an ex-colonel, means he has experience in the line of duty which benefits his credibility, as well as him being religious, but tends to come off as aggressive “Attack” his opponents opinions, rather than supporting his own.

After looking at the three politicians, they all three use persuasion to try and sell their good points and downplay their bad ones, the two that have the highest credibility would be Mary Landrieu and Bill Cassidy. Both have more experience in office than that of Rob Maness, I based them off their official statements and effectiveness they might have on voters, Landrieu was in first with 42% of the votes, and Cassidy was in second with 18% of the votes. Maness finished last in the voting with 4% of the votes.

Rob Thomas-blog post 6- Activist Art

            Georges Seurat worked on the painting A Sunday Afternoon for two years, working very hard on the landscape of the park. He worked on numerous drawings and oil sketches by sitting in the park, creating numerous sketches of the various figures in order to have it perfect before he came to his final painting. He concentrated on the issues of light, color and form. The painting is approximately 7 by 10 feet size. Seurat was interested in optical and color theories, Seurat put together very small dots of colors that when unified optically in the human eye were seen as a single shade or hue. He believed that this form of painting, would make the colors more powerful than standard brush strokes. To make the experience of the painting even more vivid, he surrounded it with a frame of painted dots, which in turn he enclosed with a white, wooden frame, which is how the painting is exhibited today at the Art Institute of Chicago. The argument that Seurat is making is to enjoy the day in the park. He paints a beautiful painting of people enjoying the day at the park. It supports the social order by people going to the park. I feel like the target audience is every one, I feel like Seurat wants to summarize the idea of the times that we’ve all had the park or lake enjoying the day with family or friends. A Sunday Afternoon has conventionalized images by the people in the painting which takes place in the late 1880s. The painting make use of visual metaphors by showing different people from different backgrounds at the park.

Rob Thomas- blog post 7- persuasive music

 

 

 

 

 

The main title for the sound track in the movie The Road to Perdition, affects the listeners pace. It makes the viewer so slow down and kind of think about their life and all the important things in it especially at the end of the movie when the main character’s son is talking about the summer he spent with his father. In the movie with Tom Hanks and Paul Newman, Hanks plays Michael Sullivan who works for John Rooney (Newman). Michael Sullivan is a hired killer who works for Rooney doing his dirty work.  In the movie Sullivan’s son Michael Sullivan Jr. witness his father killing another man and when Rooney finds out about it he sends men the kill both Sullivans. In the summer of 1931 they head out on the run, rubbing banks and stealing money from the mob all while trying to run from not only Mr. Rooney but the law as well.  The film also explores father-son relationships between Michael Sullivan and his son. At the end of the movie Michael Sullivan Jr. is taking about the summer he spent with his father when the main title is playing. The song has no words and is slow and humble, it makes the viewer reflect not only on the movie but their life as well, and the little things that Michael Sullivan Jr. took away from that summer.   

Rob Thomas - blog post 8 - unethical persuasion

                  As anti-tobacco campaigns mount and numbers of young smokers decline, Nick Naylor in the movie thank you for smoking, thinks that product placement of cigarettes could once again boost cigarette sales. Trying to persuade people to smoke cigarettes is a form of unethical persuaion. Nick's boss sends him to Los Angeles to campaign for cigarettes in upcoming movies. Nick is also sent to bribe Lorne Lutch, the cancer stricken man who use to play the Marlboro Man in cigarette ads and is now campaigning against cigarettes. Nick offers Lutch a large sum of money for his silence. When Lutch says no, Naylor thinks he should publicly announce the bribe and say that he's using the money to start a charity for cancer victims but if Mr. Lutch does that he can't use any of it to help his own family, because he will seem like a hypocrite. Naylor's argument convinces Lutch to take the money for his family.



 

Ashley Webster---Blog Post 8---Unethical Persuasion

Sisley Fashion Junkie

This ad is unethical according to the consequentialism approach, among others. By producing the analogy that their brand is like a drug, Sisley is promoting some very negative consequences for those who listen to these messages. Not only is it making light of a very serious drug problem that our nation faces, but it is giving the impression that being a “junkie” is a good thing. The intent of the message is to get young people addicted to their brand, but at what costs? Their choice in advertising strategy blatantly shows that they do not care about the wellbeing of their customers, only that they get them hooked on their products.

Ashley Webster---Blog Post 4

Both sides of the argument make use of the top ten power words used to persuade when debating whether or not social networking is good for our society. The PRO social networking side argues that these sites provide an environment where people can make new friends. The word new makes it seem fun and exciting because we all enjoy novel experiences. The CON side emphasizes the risks associated with using social media sites to self-diagnose health problems. We generally take our health very seriously so use of this word is very powerful in terms of persuasiveness.

You can also see examples of Weaver’s ultimate terms being used on either side for their ability to enhance an argument. Devil terms used by the PRO side include criminals, stigmas, risks, and health problems, while the CON side employs the words addictive, crimes, endanger, harm, cyber bullying, life-threatening, hate, cheating, attack, and waste. The PRO side also uses a lot of god terms including good, help, connect, accomplish, benefit, access, quick, easy, and resources, plus a few charismatic terms like safety and change. The CON side uses a minimal amount of god terms but did include facilitate, sharing, and the charismatic term privacy. The power of labeling is also apparent just in the fact that they separate out the argument to make two groups of people that they label PRO and CON. This makes people think that either one side is fully right and the other fully wrong, or vice versa, when really we should be considering each statement made by each side individually.

Blog Post 8- Unethical Persuasion- Jasmine Threatt

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Tim Llewellyn - Blog Post 1 - Analyzing Ethos

Mary Landrieu:
Landrieu uses examples of characteristics in ethos during her ad towards Obamacare titled "Keeping the Promise." She shows accountability, goodwill, and trustworthiness during this ad by making effort to urge Obama into keeping his promise about his healthcare standards. She also has the credible reputation as being "tough as nails" as referred to by analysts on MSNBC


Bill Cassidy:
Cassidy shows ethos characteristics during his interview on Fox News about the "Pipeline" to be installed in Louisiana by showing composure in his word and inspiration for the people. He has proven that he is working hard for the people to open up more jobs and stands by his word to boost his credibility.


Rob Maness:
Maness uses examples of characteristics in ethos during his "Red State Gathering" speech against Mary Landrieu, by showing intensity in his vocals to voice his opinion, as well as empathy when he makes references to past historical events with women's rights and slavery, and states that it is a new positive time. His expertise by being an ex-colonel, means he has experience in the line of duty which benefits his credibility, as well as him being religious, and especially in Louisiana that is a big plus for him.


After analyzing the three politicians, the two that have the highest credibility would be Mary Landrieu and Bill Cassidy. Both have more experience in office than that of Rob Maness. During the latest poll of the race involving the three, Landrieu was in first with 42% of the votes, and Cassidy was in second with 18% of the votes. Maness finished last in the voting with 4% of the votes.

Buendia - Blog Post 4 - Persuasive Language Analysis

The Pro column on social networking by Procon used more god terms and characteristic terms than devil terms. In the other side, the Con column used mostly devil terms. The titles of the columns seemed to use euphemisms to make the argument clear, yet not too blunt. Intensity language can be seen in the readers comment against social media. Words like "100%," "forcing people to keep their heads down," and "I feel that these sites should be shut down," express the concern of the reader. The pro column seems to also label some social media users as justice fighters when using social networking to protest against injustice.

kaebrean griffin blog 8 unethical

I use this video because everything about this was wrong. Frieza tells Vegeta about how he killed his dad because he was trying to protect him. He kidnapped him lied and said his daddy gave him away. then he turned around and killed a whole race of people simply because one person revoked against him, or he was scared that they all might turn on him one day. whatever the point was Frieza was an unethical person who only did thinks to keep him self on top which he did.