Persuasive Language
With any presentation of information, there is going to be a preferred standpoint. With a PRO and CON list, you get the opportunity to see both sides.
As far as persuasive language, this list is full of it. The most popular word thrown around on the PRO side is "new". Everyone likes new things. They are exciting and unknown. As fast as the internet moves, if it isn't new, it doesn't matter. So, touting the newness of a social media platform is a very effective strategy. Conditional statements like "Social Media 'can' help defeat social stigmas" is a powerful use of information. To present the public with a possibility, not a fact, is an attempt to persuade with information that isn't completely there.
With the CON list, there are ultimate terms that come into play. The scare tactic that "criminals" can use the internet to better organize crimes, with the big scary "hate crimes" being a specific type that can apparently utilize the internet. Also, likely geared toward parental fears, using buzzwords of the day like "sexting" is a surefire tactic to get the masses flustered. Doublespeak also comes into play when you are dealing with so much numeric data that a normal person doesn't have the time nor desire to completely process it and take it into consideration.
In the end, both groups use particular terminology to get their point across.
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